marketing's tag archives

Trying to Market Your Independent Film?

Lights Film School is currently looking for independent filmmakers who want to share their filmmaking experiences with our students and blog readers. We’ve interviewed filmmakers in the past (example) who have helped shed light on some very interesting ideas and creative solutions to the problem of not having access to large sums of production money. With the democratization of both the production and distribution process filmmakers are increasingly curious to know how to create and distribut...

DIY Film Distribution

If you’re interested in learning more about Do It Yourself (DIY) film distribution then you will want to look at these filmmakers discuss their film distribution strategies on YouTube. The video is over an hour long, but it’s interesting because they talk about unconventional methods of distribution. The filmmakers use creative PR and the internet to help them distribute their films. Another interesting point is that they discuss breaking away from film festivals and governments for help m...

Tadcast: Product Placement in Independent Films

Lights Film School recently had the opportunity to sit down with the people at Tadcast and speak with them about their vision for their new company that seeks to help filmmakers finance their productions through the use of strategic product placement in their online videos. You can now earn considerable revenue through product placement without having to go out and find advertisers yourself. Tadcast has already found the advertisers for you. Read our exclusive interview below. Lights Film Sch...

Documentary & Film Promotion Ideas

If you’re working on an independent film or documentary and you’d like to have it featured on our blog you can do so by writing us and telling us about your film project. We will dedicate an entire section of our blog to good independent films. We will feature short films, documentaries and feature length films on our blog. This is a great opportunity for you to get your film exposure. We will embed any video files you have on our site and provide a small profile summary of you and your film....